The Diary Series
I like making time capsules and love documenting everything that happens in my life, placing it in both neat and messy boxes— in my mind and in notebooks — whether to preserve cherished memories or to make sense of them. I have been collecting memories and moments in sticker-filled Moleskines for years and I’ve kept every single one. They serve as a wormholes to different versions of my life and self. Who was I at 22? At 18? And what if actually, nothing really changed at all?
My collection of Moleskines inspired The Diary Series—a set of zines devoted to capturing personal moments – or versions of them. They are designed to feel like a glimpse into someone's diary, offering the reader a voyeuristic moment, which I personally enjoy, too.
Because: If I hadn’t documented everything, did it really happen?




Once I went to Graceland and it was the happiest day
Once I went to Graceland and it was the happiest day
Vanja Kadic
24 Pages
13 x 19 cm
Mixed media
Softcover
CHF 9
Since opening to the public as a house museum in 1982, Graceland has attracted more than 650,000 visitors annually. The iconic Memphis home of the late Elvis Presley, where he lived and, more famously, died, is the most visited private residence in the U.S. after the White House. While being one of the most popular tourist attractions in the United States, Graceland presents a layered meaning.
For Swiss journalist Vanja Kadic, Graceland has always held personal significance: it was a childhood dream. She became an Elvis fan after hearing Viva Las Vegas for the first time and longed to visit his Tennessee mansion ever since. When she finally did visit, the experience unfolded into a kaleidoscope of emotions and impressions. Through her zine Once I went to Graceland and it was the happiest day, she captures the tourist attraction from a personal and detailed perspective.
Once I went to Graceland and it was the happiest day is an exploration of a place that remains a nearly untouched time capsule from the 1970s in America's pop culture history. It is also a study of a childhood dream coming true—ranging from the bizarre to the deeply moving.